“Is becoming a mommy blogger a good way to save money on baby products?
I was asked that question this week by a writer for www.bankrate.com. It was a curious question, especially since Consumer Reports accepts no advertising and buys all the products we test. She noted that several of the mommy bloggers in her new-moms group were receiving free baby products from manufacturers. It goes to show you how pervasive this practice has become–getting freebies from companies in exchange for a review (or not).
As you may already know, the FTC is cracking down on product endorsements. An existing FTC rule that states product reviewers must reveal any connection they have with advertisers was extended to bloggers and takes effect on December 1.
Anyway, that question really didn’t quite apply to me. But as a result of it, I’m taking a random and anonymous survey. I’d love to get your thoughts on this…How do you think the new FTC rule will affect the mommy blogger “industry?”
Tags: mommy blogger, saving money
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